Legal support in registering a trademark for a major PR and marketing company

26.2.2025

ARROWS advised a PR and marketing company that focuses on the organisation of prestigious sporting events, including the World Cup, Billie Jean King Cup and Davis Cup. The client needed to secure legal protection for its new brand through trademark registration.

The legal services included preparing and filing the trademark application, representing the client in opposition proceedings and other related legal actions related to the protection of intellectual property. The entire process required a detailed analysis of the legal aspects of trademarks and their application in an international context.

The team was led by Mgr. Vojtěch Sucharda, an attorney specializing in intellectual property and trademark law, who helped the client set up an optimal brand protection strategy. Mgr. Barbora Dlabolová, who focuses on contract law and legal regulation of specific industries.

Thanks to the precise work of our colleagues, the client's brand protection was legally secured, which contributed to strengthening its position in the sports marketing market.

Interested in how we help our clients? Take a look at our references and find out how we can help you too! Take a look HERE.